Academic appointments

2021–Present

Assistant Professor in Marketing
Essex Business School, University of Essex

2025–Present

External Examiner
The Open University

2020–2021

Assistant Professor of Marketing
Jindal Global Business School

Industry experience

2017–2020

Associate Director, Business Development
Cognizant Technology Solutions, India

2007–2017

Business Development Manager
Cognizant Technology Solutions, India

2003–2005

Technology Consultant
Infosys Technologies, India

Industry interface

Abhisek’s 15 years in technology consulting, enterprise sales and business development shape a practitioner-focused research and teaching agenda. His industry background enables him to connect academic ideas with real commercial challenges in AI, digital marketing, customer engagement and technology-led growth.

Executive education

Strategic Marketing for HCL employees

Delivered through Shiv Nadar University, connecting marketing frameworks with contemporary technology-sector challenges.

Executive capstone supervision

Supervision of applied projects on AI monetisation, AI-led business models and strategic marketing in technology-intensive firms.